Investing in Yourself & Growing a YouTube Channel w/ Akta

Treyton DeVore
July 10, 2022

Being a YouTube creator isn't easy. Each new video goes head-to-head against your last videos, and the algorithm only rewards constant improvement.

Akta started her channel in 2020 has grown to almost 6,000 subscribers by focusing on slower, more mindful content. Based on the comment sections, her style resonates a lot with her audience.

Since she began her channel, she's transitioned out of her career in dentistry and is now a full-time creator for Passionfroot.

This week's Money Matters:

What’s one piece of advice you would give to someone just starting out on YouTube?

Find a way of making it as enjoyable as possible. I spent 5 years studying to become a dentist, but I can honestly say that growing on Youtube has been more difficult.

I spend 35 hours on a single YouTube video, sometimes more, and it’s not always easy seeing such slow growth. That’s why it’s important to have as much fun as possible and enjoy the process. Create videos that you love, get inspired by watching others, meet other YouTubers so it’s less lonely and find new ways to edit.

Youtube hasn’t changed my life in the way that I hoped it would (yet), but it has changed my life for the better in so many other ways. The most common reason YouTubers won’t succeed is that they give up too early - I always remind myself that if I give up, it could have been the next video that would have changed everything.

What’s the best investment you’ve made in yourself as a creator?

I can’t name just one. Every single investment I’ve made has been worth it.

From investing into gear like cameras and a new mic, courses like Ali Abdaal’s part-time YouTube academy where I made friends for life, and even the amount of time I’ve invested, has all led me to be the creator that I am now.

Even learning to become more confident and overcoming the fear of putting myself out there was the single best investment I’ve made for myself as a person.

What does financial freedom mean to you?

I think financial freedom is the freedom to choose how you spend your time without money being a limiting factor. However, it’s not something I spend too much time thinking about.

I think too many of us strive for financial freedom and wanting more money, without really knowing what we want that time for. Instead, I’m much more focused on working out what I enjoy in life, creating joy in my everyday life and working on things that I love.

(Bonus) What’s your favorite thing to spend money on?

Experiences, both big and small. This includes the obvious things like traveling, but also the smaller things in life like going to the cinema for date night, or even buying my favourite tea bags because drinking tea everyday is a daily experience that brings me a lot of joy.

Connect with Akta on Twitter & view her YouTube channel
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