A personal brand is the new resumé - or so they say.
Speaking from experience, I can confidently say that building a personal brand is one of the best uses of your time as a creator. To piggyback off the brand article above, these are a few creators I follow who've built strong, recognizable personal brands:
Ex-agency designer turned creator, Jack Butcher has built one of the most recognizable brands on Twitter with Visualize Value.
Known for his art, design, & sketches, Aaron's consistent and on-brand approach to creation has helped him build a following - which has then spurred the release of Draw In Business and the WAGMI table.
The ‘Hyper-Visual’ Guy - His unique style is eye-catching and Sachin visualizes complex ideas and writes about data visualization, design and digital marketing
Caitlin has taken FinTwit by storm as of late, building a following of 18,000+ around her cornerstone #GetOutside movement and crypto education.
One of my favorite follows on Twitter, Josh is the go-to resource for many creators around content strategy. His For The Interested newsletter has over 18,000 subscribers and he provides value on the daily through the newsletter and Twitter.
The Multi-Passionate Creator, Jerine writes about growth and creativity and creates videos around writing, self-growth & entrepreneurship.
Alex built a following of 10,000+ in less than a year and writes regular, valuable threads that contain his signature yellow designs.