Welcome to The Loaf - making money & business more approachable for self-employed creatives & freelancers
I’ve spent the past 2.5 years designing websites & helping people with their money.
On the surface, those two things may seem wildly unrelated.
I thought so too.
But the more I found myself doing both, the more commonalities I started to see between design thinking & financial planning.
Good design is meant to make things easier.
Think about the last website you went to that looked like it was from dial up days.
Did you have a good experience? Did it make you want to come back?
Our money is the same way.
If your finances aren’t well-designed, they feel unapproachable.
Logging into your accounts, trying to find documents, or checking your spending can bring feelings of anxiety.
My goal with Good Financial Design is to make managing money as a self-employed creative approachable and frictionless.
There’s a lot more coming soon, but here are the 10 principles:
I’m going to be doing group calls, step-by-step walkthroughs, guides, and more to help teach Good Financial Design to anyone who wants to listen so stayed tuned for more updates - everything will be shared here in the newsletter.
And if you have any thoughts or feedback on it, I’d love to hear them :)
Friendly money & business reminders for self-employed creatives
✅ Follow up on lost leads
Why? If you want/need to grow your business, this can be an easy boost to get started. It's believed to take an average of 8 touches to convert a sale. If you've only reached out to someone once, try a few more times before giving up - I'd say at least 4 minimum.
• Whether it's a freelance client, brand deal, or sponsor, warm contacts are typically easier to convert than someone who isn't familiar with you.
✅ This week's Money Meetup was a success:
It was a 45-minute "co-working" call where everyone could have mics & cameras off, but have dedicated time to work on the business & money side of their lives. I did some bookkeeping and followed up on some emails.
If you'd like to attend the next one, join the newsletter here.
🎙 Emma Chamberlain signs Rogan-esque Spotify deal & releases first video podcast episodes
💰 How to price your offer so people will buy
🤌🏼 The inspiration behind GaryVee's iconic daily vlog
🎨 Young artists can get their work featured on Google's home page
🎥 Watch: How to steal like an artist
✍🏼 Freelance Finds: 21 things to know before starting a writing career
Thanks for reading 🖤